The buying and selling of goods or services online, encompassing various platforms and technologies.

Strategies and techniques used to promote products or services through digital channels, including social media and email.

The process of interacting with customers to build relationships, foster loyalty, and enhance their experience.

Detailed descriptions of items for sale, including images, prices, and specifications, aimed at attracting buyers.

The process of collecting and analyzing data to understand performance and inform business decisions.

Techniques used to improve a website's visibility in search engine results, driving organic traffic.

The process of choosing an e-commerce platform that best suits a seller's needs and target audience.

Evaluating competitors' strategies to identify strengths and weaknesses in the market.

Using social media platforms to promote products, engage customers, and build brand awareness.

Targeted email communications designed to promote products, share news, or engage customers.

The art of capturing high-quality images of products to enhance listings and attract buyers.

Metrics used to measure the success of marketing efforts and overall business performance.

A section on a website addressing common customer questions to enhance engagement and reduce inquiries.

Strategies outlining how to interact with customers to build relationships and loyalty.

Tools or processes used to gather customer opinions and improve services or products.

A marketing strategy designed to promote a new product or store launch to maximize visibility.

Temporary accounts created to explore e-commerce platforms before making a commitment.

Documents used to monitor sales performance over time and identify trends.

Guidelines for providing excellent service to enhance customer satisfaction and loyalty.

Simulated interactions used to practice customer engagement techniques in a controlled environment.

Documents summarizing sales data and performance metrics for review and strategy adjustments.

A comprehensive plan outlining how to reach target customers and achieve business objectives.

The process of determining the specific group of consumers a business aims to reach.

The practice of making adjustments to improve performance, such as enhancing product listings for better visibility.

The first engagements with customers post-launch, critical for establishing relationships.