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E-Commerce 2021: Business, Technology, Society

by Dave Chaffey, Fiona Ellis-Chadwick

This book offers a comprehensive overview of e-commerce fundamentals, making it essential for beginners to grasp the digital landscape.

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Invisible Influence: The Hidden Forces that Shape Behavior

by Jonah Berger

Understanding customer behavior is crucial; this book reveals the subtle influences that drive purchasing decisions.

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Building a StoryBrand: Clarify Your Message So Customers Will Listen

by Donald Miller

Learn how to create compelling narratives for your brand, essential for engaging vintage collectors and boosting sales.

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Contagious: How to Build Word of Mouth in the Digital Age

by Jonah Berger

Discover the secrets behind viral marketing and how to apply them to promote your vintage collectibles effectively.

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The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

by Eric Ries

This guide provides practical strategies for launching and managing your online store with a focus on efficiency and customer feedback.

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Made to Stick: Why Some Ideas Survive and Others Die

by Chip Heath, Dan Heath

Learn how to create memorable marketing messages that resonate with your audience, a vital skill for vintage sellers.

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Digital Marketing for Dummies

by Ryan Deiss, Russ Henneberry

A beginner-friendly guide that covers essential digital marketing strategies tailored for online sellers.

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Hooked: How to Build Habit-Forming Products

by Nir Eyal

Understand how to create products that keep customers coming back, crucial for building loyalty in your vintage store.

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The Art of SEO: Mastering Search Engine Optimization

by Eric Enge, Stephan Spencer, Jessie Stricchiola

This book provides foundational SEO techniques to enhance your product listings and increase visibility.

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Customer Experience 3.0: High-Profit Strategies in the Age of Techno Service

by John A. Goodman

Explore innovative strategies to engage customers and enhance their experience in your online store.

Dive into these enlightening books to enrich your knowledge and transform your e-commerce journey. Let their wisdom guide your path to success!