YouTube Secrets: The Ultimate Guide to Growing Your Following and Making Money as a Video Influencer
by Sean Cannell and Benji TravisThis essential guide unlocks the strategies for building an audience on YouTube, crucial for effective live streaming.
The Art of Social Media: Power Tips for Power Users
by Guy Kawasaki and Peg FitzpatrickMaster the nuances of social media engagement, vital for promoting your live events and interacting with viewers.
Content Strategy for the Web
by Kristina Halvorson and Melissa RachA foundational text on planning and creating engaging content, essential for successful live streaming.
The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
by Eric RiesLearn to adapt and troubleshoot in real-time, a key skill for managing live-streamed events effectively.
Made to Stick: Why Some Ideas Survive and Others Die
by Chip Heath and Dan HeathDiscover how to craft compelling narratives that resonate with your audience during live streams.
Crushing It!: How Great Entrepreneurs Build Their Business and Influence—and How You Can, Too
by Gary VaynerchukGain insights on personal branding and audience engagement, critical for live-streaming success.
Building a StoryBrand: Clarify Your Message So Customers Will Listen
by Donald MillerLearn to communicate your event's value clearly, enhancing audience connection during live streams.
The Power of Habit: Why We Do What We Do in Life and Business
by Charles DuhiggUnderstand audience behavior and engagement patterns, helping you tailor your live-streaming strategies.