The Candle Maker's Companion: A Complete Guide to Creating Candles at Home
by Angela McRaeThis comprehensive guide covers advanced techniques and offers insights into the art of crafting unique candles, perfect for your themed line.
Candle Making for Beginners: A Step-by-Step Guide to Creating Beautiful Candles
by M. J. McRaeWhile aimed at beginners, this book includes essential techniques that will solidify your foundation for advanced candle making.
Color: A Natural History of the Palette
by Victoria FinlayExplore the history and significance of color, enhancing your understanding of its impact on candle design and customer emotions.
Branding for Dummies
by Bill Chiaravalle and Barbara Findlay SchenckA practical guide to branding strategies that will help you create a unique identity for your themed candle line.
The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
by Eric RiesThis book provides insights into effective market strategies and lean principles that can be applied to your candle business.
Made to Stick: Why Some Ideas Survive and Others Die
by Chip Heath and Dan HeathLearn how to craft compelling stories and marketing messages that resonate with your audience, crucial for your candle brand.
The Art of Candlemaking: A Complete Guide to Creating Beautiful Candles
by Catherine T. SmithDelve into advanced techniques and artistic designs that will inspire your themed candle creations.
The 1-Page Marketing Plan: Get New Customers, Make More Money, and Stand Out from the Crowd
by Allan DibThis book simplifies marketing strategies, helping you create an effective plan for promoting your themed candle line.