The process of discussing terms with suppliers to reach mutually beneficial agreements, crucial for securing favorable deals.

The administration of contracts, ensuring all parties fulfill their obligations while protecting legal rights and interests.

A plan to promote wedding planning services, targeting specific audiences through various channels to attract clients.

The planning and coordination of all aspects of an event, including timelines, resources, and vendor management.

The ongoing interactions and connections with clients aimed at fostering trust and satisfaction for future business.

A wedding designed around a specific concept or theme, enhancing the overall experience for guests.

Written agreements with vendors outlining services, costs, and expectations to ensure clarity and accountability.

Strategies employed during discussions to influence outcomes favorably, such as building rapport or presenting alternatives.

Various platforms used to reach potential clients, including social media, websites, and print materials.

Specific provisions included in contracts that define rights, responsibilities, and conditions for all parties.

The process of distributing available resources effectively to ensure successful event execution.

Preparing backup plans for unexpected issues during events to minimize disruption and ensure success.

The process of integrating new clients into the planning workflow, ensuring they understand services and expectations.

Marketing tools such as brochures, flyers, or digital ads designed to attract clients and showcase services.

Detailed profiles of ideal clients, including demographics and preferences, used to tailor marketing efforts.

Interactions on social platforms aimed at building connections with potential clients and promoting services.

Detailed schedules outlining all tasks and deadlines leading up to the event day to ensure seamless execution.

Tools or processes for collecting client opinions and experiences, essential for improving services.

Simulated negotiation exercises that help planners practice and refine their negotiation skills in a safe environment.

Techniques for effectively communicating ideas and project details to clients and stakeholders.

A coordinated series of marketing activities aimed at achieving specific business goals within a set timeframe.

Strategies focused on keeping existing clients satisfied and engaged to encourage repeat business.

The process of assessing the results of negotiations or marketing efforts to determine effectiveness and areas for improvement.

The collective businesses and services involved in planning and executing weddings, from venues to florists.

The visibility and recognition of a wedding planning business in the market, influenced by marketing and client satisfaction.