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PERSONAL BRANDING#1
The process of creating a unique identity and image for yourself or your services to attract clients.
ONLINE PRESENCE#2
The visibility and representation of you or your business on the internet, including websites and social media.
TAROT SERVICES#3
Professional offerings related to Tarot reading, including consultations, workshops, and online sessions.
SOCIAL MEDIA STRATEGY#4
A plan outlining how to use social media platforms to promote your services and engage with clients.
CLIENT ACQUISITION#5
The methods and strategies used to attract and retain clients for your Tarot services.
UNIQUE SELLING PROPOSITION (USP)#6
A statement that highlights what makes your Tarot services distinct from competitors.
MOOD BOARD#7
A visual collage that captures the style and essence of your brand, helping guide your design choices.
BRAND MISSION STATEMENT#8
A concise declaration of your brand's purpose and values, guiding your business decisions.
TARGET AUDIENCE#9
The specific group of people you aim to reach and serve with your Tarot services.
BRAND STYLE GUIDE#10
A document outlining your brand's visual and verbal identity, including logos, colors, and fonts.
WEBSITE BUILDER#11
A tool or platform used to create and manage your professional website without coding.
SEO (SEARCH ENGINE OPTIMIZATION)#12
Techniques used to improve your website's visibility on search engines, attracting more visitors.
ENGAGING CONTENT#13
Content that captivates your audience, encouraging interaction and interest in your Tarot services.
USABILITY TESTING#14
Evaluating your website's user experience to ensure it is intuitive and easy to navigate.
CONTENT CALENDAR#15
A schedule for planning and organizing your social media posts and content themes.
HASHTAGS#16
Keywords preceded by a '#' used on social media to categorize content and increase visibility.
LEAD MAGNET#17
An incentive offered to potential clients in exchange for their contact information.
FOLLOW-UP STRATEGIES#18
Tactics for maintaining communication with potential clients after initial contact.
NETWORKING#19
Building professional relationships within the Tarot community to enhance collaboration and growth.
COLLABORATION#20
Working together with other Tarot readers or businesses to expand your reach and services.
VIRTUAL LAUNCH EVENT#21
An online event to introduce your brand and services to potential clients.
PRESS RELEASE#22
An official statement issued to media outlets to announce your brand launch or news.
CLIENT INQUIRY TRACKING#23
Monitoring and managing potential client inquiries to improve response and engagement.
REFLECTIVE EXERCISES#24
Activities designed to encourage self-assessment and deeper understanding of course material.
ASSESSMENT RUBRIC#25
A set of criteria used to evaluate the quality and effectiveness of your assignments.
ITERATIVE IMPROVEMENTS#26
Making continuous adjustments and enhancements to your project based on feedback.