Salesforce.com For Dummies
by Tom Wong and Liz KaoAn essential guide for integrating Salesforce into your sales strategy, enhancing efficiency and effectiveness.
The Challenger Sale: Taking Control of the Customer Conversation
by Matthew Dixon and Brent AdamsonRevolutionizes sales strategies by emphasizing the importance of teaching, tailoring, and taking control of sales conversations.
SPIN Selling
by Neil RackhamA classic in sales strategy, SPIN Selling offers actionable insights into complex sales processes and client engagement.
Crucial Conversations: Tools for Talking When Stakes Are High
by Kerry Patterson, Joseph Grenny, Ron McMillan, and Al SwitzlerEquips you with skills to navigate difficult conversations, essential for change management and stakeholder alignment.
The New Science of Selling and Selling Technology
by Robert A. DavisExplores innovative sales strategies and the integration of technology, perfect for modern sales transformation.
Drive: The Surprising Truth About What Motivates Us
by Daniel H. PinkOffers insights into motivation, crucial for leading sales teams through change and innovation.
The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
by Eric RiesProvides a framework for innovation and adaptability, key principles for transforming sales practices.
Sales Management. Simplified.
by Mike WeinbergFocuses on effective sales management strategies and processes that align with technology integration.