An approach that prioritizes the needs and experiences of users throughout the design process.

A preliminary model of a product used to test and validate design concepts before final production.

The process of gathering, analyzing, and interpreting information about a market, including user needs and preferences.

A problem-solving methodology that emphasizes empathy, ideation, and iterative testing to create user-focused solutions.

Methods of creating prototypes, ranging from low-fidelity sketches to high-fidelity interactive models.

The requirements and expectations of users that a product must address to be successful.

Fictional characters created based on user research to represent different user types and their needs.

A visual technique for organizing ideas and insights based on their relationships to identify patterns.

A strategic planning tool used to identify Strengths, Weaknesses, Opportunities, and Threats related to a product.

A simple and often non-interactive representation of a product, used for early-stage testing.

A detailed and interactive version of a product that closely resembles the final design.

A cyclical design process where prototypes are continuously refined based on user feedback.

A method for evaluating a product by testing it with real users to gather feedback on its functionality.

Tools used to collect user opinions and insights during testing phases to improve product design.

The process of observing real users as they interact with a prototype to gather qualitative data.

Revisions made to a design based on user feedback and testing outcomes.

Patterns and tendencies in consumer behavior and preferences that influence product development.

The ability to effectively convey design ideas and concepts through prototypes.

The ability to generate innovative ideas and solutions in the design process.

A compilation of work samples and projects used to showcase skills and experiences to potential employers.

The ability to effectively communicate ideas and findings to an audience through verbal and visual means.

The process of recording findings and insights from user research for future reference and analysis.

The ability to identify issues and develop effective solutions through critical thinking.

Fundamental guidelines that inform the design process, such as balance, contrast, and alignment.

The ways in which users engage with a product, providing insights into usability and design effectiveness.