A basic version of a product with essential features to test market viability and gather user feedback.

A method of evaluating a product by testing it with real users to gather insights and improve usability.

The process of gathering user opinions and insights to inform product refinements and enhancements.

A cyclical approach to product development that incorporates user feedback to continuously improve the product.

Plans and techniques used to expand a product's reach and user base after initial launch.

Creating a preliminary model of a product to test concepts and gather early feedback from users.

The process of enhancing user satisfaction by improving the usability and accessibility of a product.

An iterative approach to project management and product development that emphasizes flexibility and user feedback.

A statement that outlines the unique benefits and features of a product, aimed at attracting users.

A specific group of consumers identified as the intended audience for a product.

Fictional characters created based on user research to represent different user types and their needs.

A prioritized list of features and improvements based on user feedback and product goals.

A meeting held at the end of an iteration to assess progress and plan for the next cycle.

Creative strategies focused on growth and user acquisition, often using low-cost alternatives to traditional marketing.

Metrics used to evaluate the success of a product and measure its performance against goals.

The process of inspecting, cleansing, and modeling data to discover useful information for decision-making.

A technique used to evaluate a product by testing it with real users to observe how they interact with it.

A plan for how to introduce a product to a new market, focusing on target audience and competitive analysis.

A user-centered approach to problem-solving that encourages innovation and empathy for users.

Non-numerical insights gathered from users that provide context and understanding of their experiences.

Numerical data collected from users, often used to measure satisfaction and performance.

The process of evaluating competitors to understand their strengths and weaknesses relative to your product.

A strategic document outlining the marketing efforts for a specific product or service.

A strategic plan that outlines the vision, direction, and progress of a product over time.

A visual representation of the steps a user takes to interact with a product, highlighting their experience.