Techniques that enhance the aesthetics and functionality of LEGO products, focusing on innovation and user experience.

A comprehensive plan outlining how to promote and sell your LEGO product, including target audience and messaging.

The process of presenting your LEGO product idea to an audience, emphasizing clarity and persuasion to secure interest.

An initial model of your LEGO product used for testing and feedback, crucial for refining design before final production.

The specific group of consumers that your LEGO product is designed to appeal to, based on demographic and psychographic factors.

Researching similar LEGO products to identify strengths and weaknesses, informing your design and marketing strategy.

Evaluating your LEGO prototype with real users to gather feedback on its functionality and appeal.

A statement that highlights what makes your LEGO product distinct and appealing compared to competitors.

The types of LEGO bricks and components used in your design, impacting both aesthetics and functionality.

The process of gathering information about consumer needs and preferences to guide product development.

The practice of incorporating constructive criticism from peers and experts to improve your LEGO design.

Building relationships with industry professionals and peers to enhance collaboration and opportunities.

A visual aid used during your pitch, containing key information and visuals to support your product presentation.

A strategic outline detailing steps to take after receiving feedback, aimed at improving future projects.

The process of defining how your LEGO product fits into the market and how it is perceived by consumers.

Promotional content created to support your marketing strategy, such as brochures and social media posts.

A cyclical process of prototyping, testing, and refining your LEGO product based on user feedback.

A session where you respond to audience questions about your product, showcasing your knowledge and adaptability.

A document outlining the objectives, target audience, and key messages for your LEGO product's marketing.

A visual collage that captures the essence of your LEGO product's design and intended market appeal.

Recording steps taken during the construction of your LEGO prototype, useful for future reference and presentations.

Using video to practice and critique your pitch delivery, enhancing presentation skills.

A comprehensive summary of your learning experience, highlighting successes, challenges, and future goals.

A schedule outlining key milestones and deadlines for your LEGO product marketing efforts.