The art of creating visual content to communicate messages effectively through typography, imagery, and layout.

Online platforms where users create and share content, essential for marketing and engagement.

The process of creating a unique identity for a product or service, encompassing name, logo, and overall image.

A user-friendly graphic design tool that allows users to create visuals using templates and drag-and-drop features.

An online design tool from Adobe that enables users to create graphics, web pages, and videos easily.

A set of principles used to understand how colors interact, influence emotions, and create visual harmony.

The art of arranging text in a visually appealing manner, focusing on font choice, size, and spacing.

The arrangement of visual elements on a page, crucial for guiding the viewer's eye and enhancing readability.

The visual elements of a brand, including logo, colors, and typography, that create a cohesive image.

A collage of images, colors, and typography that visually represents the desired style and feel of a project.

A schedule that outlines when and where content will be published on social media platforms.

Graphics tailored to meet the unique requirements and audience expectations of different social media platforms.

The creation of a visual symbol that represents a brand, often including typography and imagery.

A selection of colors used consistently in branding to evoke emotions and create a recognizable identity.

A document detailing the visual elements of a brand, including logo usage, color palette, and typography.

The interaction between users and content on social media, often measured by likes, shares, and comments.

A prompt that encourages users to take a specific action, such as clicking a link or making a purchase.

A word or phrase preceded by a '#' symbol, used to categorize content on social media and enhance discoverability.

Visual components such as images, icons, and shapes that enhance a design and convey information.

A coordinated marketing effort aimed at promoting a product or brand through various social media channels.

The overall experience a user has when interacting with a product or service, focusing on usability and satisfaction.

The arrangement of elements in a design to guide the viewer's attention and emphasize important information.

Creating designs that adjust to different screen sizes and formats, ensuring a consistent user experience.

The promotion of products or services through digital channels, including social media, email, and websites.

A document outlining the goals, target audience, and key messages for a design project.