Basic Computer Skills
Familiarity with using a computer is essential. You'll need to navigate design software and online resources effectively throughout the course.
Familiarity with Social Media Platforms
Understanding how different social media platforms function will help you tailor your designs to engage specific audiences effectively.
Basic Design Awareness
Having a general awareness of design elements (like color and layout) will help you grasp the concepts discussed and apply them in your projects.
Graphic Design Principles
Why This Matters:
Refreshing your knowledge of design principles like contrast and balance will enhance your ability to create visually appealing graphics. These concepts will be applied in every module, especially when creating your mood board.
Recommended Resource:
"The Non-Designer’s Design Book" by Robin Williams - This book simplifies design principles and is perfect for beginners.
Color Theory
Why This Matters:
Understanding color theory will enable you to create harmonious and impactful designs. You'll apply this knowledge when developing your color palette for the fictional campaign.
Recommended Resource:
"Color Theory for Designers" (YouTube) - A visual guide that explains color relationships and their emotional impacts.
Typography Basics
Why This Matters:
Refreshing typography knowledge will ensure your text choices enhance readability and visual hierarchy in your designs. This is crucial for your final project.
Recommended Resource:
"Thinking with Type" by Ellen Lupton - A comprehensive guide to typography that is accessible and informative.
Preparation Tips
- ⭐Set up your design software: Download Canva and Adobe Spark before the course begins to familiarize yourself with their interfaces and features.
- ⭐Create a dedicated study space: Having a quiet, organized area for your studies will help you focus and be more productive during your learning sessions.
- ⭐Join online design communities: Engaging with others interested in graphic design can provide support, inspiration, and feedback on your work.
What to Expect
This course spans 8 weeks, with a commitment of 15-20 hours per week. Expect a mix of video lessons, hands-on projects, and self-assessment opportunities. Each module builds on the previous one, culminating in a cohesive visual campaign that showcases your skills.
Words of Encouragement
Get ready to unleash your creativity! By mastering graphic design basics, you'll not only create stunning social media graphics but also enhance your employability in the exciting world of marketing.