An analysis to determine the viability of a proposed project, assessing market, technical, and financial aspects.

A systematic evaluation of competitors to identify their strengths, weaknesses, and market positioning.

The process of inspecting, cleansing, and modeling data to discover useful information for decision-making.

Actionable insights derived from data analysis aimed at achieving business objectives.

The process of establishing a brand or product in the minds of consumers relative to competitors.

A framework for analyzing the competitive forces within an industry to assess its attractiveness.

A strategic management tool that outlines a company's value proposition, infrastructure, customers, and finances.

A strategic planning tool identifying strengths, weaknesses, opportunities, and threats related to a project.

Estimating future revenue based on historical data, market trends, and economic conditions.

Determining the sales volume at which total revenues equal total costs, resulting in no profit or loss.

The process of evaluating the costs associated with a business operation, project, or product.

Estimates of future financial outcomes based on historical data and market analysis.

A clear statement that describes the unique benefits a product offers to its customers.

A comprehensive document outlining marketing strategies, tactics, and actions to achieve business goals.

A concise overview of a report or proposal that highlights the main points for quick understanding.

Individuals or groups with an interest or investment in a project or business outcome.

Using data analysis to guide business decisions rather than intuition or personal experience.

Creating a representation of a company's financial performance to forecast future financial outcomes.

Patterns and shifts in consumer behavior, preferences, and market dynamics over time.

Identifying and evaluating the requirements and expectations of target customers.

Adhering to laws and regulations relevant to the business and industry.

Coordinating various marketing channels and strategies to deliver a consistent message.

The ability to effectively communicate ideas and information to an audience.

Processes for collecting and analyzing feedback to improve products and strategies.

Working together with stakeholders and teams to achieve common goals.